Wednesday, April 1, 2009


Three Good Reasons to Twitter


Twitter is not for the birds. It is the most talked about web 2.0 resource of the year. Twitter’s momentum is still building and there is good reason. This resource isn’t just a great social network site where you can keep up with friends, contacts and family. There are at least three reasons you should be Twittering as a professional.

ONE:
Twitter is a great social networking tool that allows you to keep your face, literally in front of your customers and contacts. The more you are seen by them the more comfortable they become with you. On the internet visibility equals credibility. Everyone knows just how vast the web is, and if you come up at the top of search and research results you must be important. Twitter increases the frequency of your name appearance on the web by slashing you across hundreds or thousands of search engine crawled pages.


TWO:
More than ever people want relevant content and access to those who can quickly answer questions. I just had a conversation this morning with a woman frustrated by the unwanted content coming to her via those she followed. The good news is that if you follow someone who is cluttering your screen with unwanted information or “twitfomercials” you can stop following. If you as a professional provide valuable tips, shortcuts, inspiration or even Q&A support you will be followed. If you have provided a wealth of information your followers won’t mind and occasional twitfomercial.


THREE:
Twitter gives you the ability to seek out a much targeted niche group you would like to follow or have follow you. By narrowing your following you can build a solid list of contacts that you can market in little time and at no cost. Again the most important key to success on Twitter is relevance. You must be able to meet the needs of your followers and or be able to inspire your readers.


In closing let me suggest that everyone on Twitter is marketing something. I suggest this for all those who don’t appreciate or respect the professional use of this great web 2.0 resource. If you aren’t selling a product or service your are likely a desperate soul seeking friendship and affirmation in cyberspace because you don’t have a life.


Tuesday April 7th. 2009 I am offering a webinar, “Flying High with Twitter.” We will discuss important how tos and tools you can use to make serious use of Twitter. I will show you how to build a narrowly focused following. I will show you the most important law for building a following. I will show you how to reduce time managing Twitter. I will show you how to get results with twitter in no more than 10 minutes a day. And much more. Plus participants will receive over $100 in free tools and resources.
Learn more at www.charlesspeaks.com/Flyinghigh.mht

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